Automattic CRM
Pricing

Priced honestly. Every feature on every plan.

You pay for seats, storage, and AI credits — not for unlocking the product.

Free
$0/mo

Basic CRM, forever free.

Get started
  • Basic CRM
  • Contact management
  • Deal tracking
  • 100 contacts
  • 1 user
  • 25 deals
Starter
/mo

Upgrade
  • Everything in Free
  • Email campaigns
  • Invoicing
  • Reports
  • API access
  • 1,000 contacts
  • 5 users
  • 250 deals
Most Popular
Professional
/mo

Upgrade
  • Everything in Starter
  • Unlimited deals
  • Unlimited campaigns
  • AI features
  • Priority support
  • 10,000 contacts
  • 15 users
Enterprise
/mo

Upgrade
  • Everything in Professional
  • Unlimited everything
  • Custom integrations
  • Dedicated support
  • SLA guarantee
  • Unlimited contacts
  • Unlimited users
AI features

Included with Professional.

Bring your own provider — OpenAI, Anthropic, Google, or self-hosted Ollama. AI is unlocked on Professional and Enterprise; Free and Starter focus on the core CRM.

AI agent
Plans, executes, and reviews work for you.
Lead scoring & summaries
Spot the deals worth your time.
Drafted replies
First-draft emails, ticket responses, follow-ups.
Workflow automation
Triggers and actions, governed by policy.

Everything, plan by plan.

FeatureFreeStarterProfessionalEnterprise
Contacts1001,00010,000Unlimited
Users1515Unlimited
Deals25250UnlimitedUnlimited
Email campaignsIncludedUnlimitedUnlimited
Invoicing
Reports
API access
AI features
Custom integrations
SLA guarantee
SupportCommunityEmailPriorityDedicated

All plans support contact management and deal tracking. Yearly billing saves 17% vs. monthly.

Pricing FAQ

Is the free plan really free forever?

Yes. The Free plan is a permanent free tier for personal/solo use — not a 14-day teaser.

Can I switch plans at any time?

Yes. Upgrade or downgrade anytime; we prorate the difference.

Are AI features available on every plan?

Drafting is available on every plan. The full AI Agent (multi-step automation, Conductor) is included from Professional and up.

Do you offer discounts for nonprofits or education?

Yes — 50% off for verified nonprofits and educational institutions. Email sales@automatticcrm.com.

Do annual plans save money?

Yes. Yearly billing is 17% off the monthly price.

Do you charge per seat or per contact?

Per seat only. Contacts and deals are unlimited on every paid plan.

How does billing work?

We use Stripe for secure billing. You can update payment methods, download invoices, and cancel from inside the product at any time.

Is there a money-back guarantee?

Yes — within the first 30 days of your first paid month, email us for a no-questions-asked refund.

How are AI credits priced?

AI inference uses your provider key (OpenAI, Anthropic, Gemini) so you pay your own provider directly. Self-hosted Ollama is free.

What happens if I exceed my plan's seats?

We never lock you out. You'll see an in-app notice and a one-click upgrade.

Start free. Upgrade when the value's obvious.

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